Interactive SME training on digitalisation, financing, export, certification, franchising, ESG.
The Johor Business Summit 2025 is the premier platform for Johor’s entrepreneurs, SMEs, and industry leaders to connect, grow, and go global. Organised by PUJB with Kotler Impact Asia, the summit links local businesses to the vast opportunities of the Johor-Singapore Special Economic Zone (JS-SEZ). Through keynotes, workshops, forums, and exhibitions, it delivers the tools, insights, and networks needed to drive innovation, scalability, and sustainable growth.
Insight From Global Thought Leaders
Experienced Professor Of Marketing with a demonstrated history of working in the higher education industry. Skilled in Business Planning, Market Research, English, Management, and Quantitative Research. Strong education professional with a phd focused in marketing from The University of Sheffield.
Sadia Kibria is the President & Group CEO of Kotler Impact Inc. and co-founder of the World Marketing Summit Group. With 18+ years of leadership in multinational firms and a background in economics and business, she is a prominent advocate for social entrepreneurship and sociopreneurship, especially in the post-COVID era, driving impact through global marketing initiatives.
Christian Farioli is an Italian digital marketing pioneer renowned since 2003. He launched Oracle’s first B2B Google campaign in Europe and founded the award‑winning agency ESD, named “Digital Agency of the Future.” As a bestselling author and global keynote speaker (over 130 events including Google, NASA, WEF), he has trained over 16,000 executives and created the WALT$ strategy system for digital transformation.
Digital Innovation Thought Leader
Gain actionable insights through expert-led masterclasses, forums, and workshops focused on scaling, branding, financing, and export-readiness for businesses.
Unlock new trade pathways with JS-SEZ incentives, logistics integration, and direct access to ASEAN partners, investors, and global distributors.
Connect with global marketing experts, policy leaders, and strategists driving innovation and shaping the future of Southeast Asian commerce and trade.
Interactive SME training on digitalisation, financing, export, certification, franchising, ESG.
Hands-on SME training in digitalisation, finance, export, certification, franchising, ESG.
Exclusive SME sessions on branding, innovation, internationalisation, supply chain, sustainability.
Showcase Johor’s top SMEs in food, crafts, technology, and services.
Zone offering advice, incentives, licensing, export, funding for SMEs, entrepreneurs.
Networking links SMEs with investors, partners, and capital for cross-border growth.
This keynote will set the tone for the summit by highlighting Johor’s strategic vision in establishing the JS-SEZ as a regional launchpad for SMEs. The speech will emphasize infrastructure readiness, investment incentives, and public-private collaboration to position Johor as a bridge between Malaysian SMEs and global markets.
Secure your spot at the Johor Business Summit 2025 and gain access to expert insights, networking opportunities, and growth-driven programmes.